Spring Festival consumption data is impressive, capital flows into Hong Kong Stock Connect consumer ETFs, and investment opportunities in the consumer sector are emerging.

In the dynamics of the capital market, the performance of consumption-related indices has attracted significant attention. Recently, both the CSI Consumption 50 Index and the CSI Hong Kong Stock Connect Consumption Theme Index declined, with the former dropping 0.7% and the latter falling 1.3%. However, related ETFs have attracted substantial capital inflows. According to Wind data, by the last trading day before the holiday, the E Fund Hong Kong Stock Connect Consumption ETF (513070) had a net inflow of over 1.5 billion yuan in the past month, indicating that investors remain highly interested in the consumption sector.

The actual performance of the consumption market is also noteworthy. During the Spring Festival in 2026, consumption activity significantly increased. In the first four days of the holiday, the average daily sales of key retail and catering enterprises nationwide grew by 8.6% compared to the same period in 2025, demonstrating a strong recovery in consumer purchasing power. Meanwhile, the 78 pedestrian streets (commercial districts) monitored by the Ministry of Commerce also experienced lively scenes, with foot traffic and sales during the first three days of the holiday increasing by 4.5% and 4.8% respectively compared to last year, further confirming the warming trend in the consumption market.

Travel data is equally impressive. During the Spring Festival travel rush, the total cross-regional passenger flow reached 9.5 billion trips, setting a new record and reflecting people’s strong willingness to travel and spend during the holiday. Whether returning home for family reunions or sightseeing, these activities have driven related consumption, injecting new vitality into the consumption market.