High demand before the holiday: Flying Maotai original box wholesale price rises to over 1700 yuan per bottle

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On February 7th, the alcohol industry data platform “Today’s Wine Price” showed that the 26-year Feitian (Original) 53°/500ml was priced at 1,710 RMB per bottle, up 50 RMB from the previous day; the wholesale price for the 26-year Feitian (Bulk) 53°/500ml was 1,630 RMB per bottle, up 20 RMB from the previous day.

The 25-year Feitian original box increased by 70 RMB to 1,740 RMB per bottle, while the loose bottles rose by 20 RMB to 1,640 RMB per bottle.

Some distributors reported that before the Spring Festival, demand for Moutai liquor was strong, and the company’s inventory was nearly sold out.

A liquor store owner in Shanghai told reporters that on February 7th, the purchase price for Feitian Moutai loose bottles had risen to 1,820 RMB per bottle. However, he admitted, “Since the beginning of this year, Moutai prices have been changing too quickly. I don’t dare to stock up proactively unless a customer explicitly pre-orders, then I will adjust the stock temporarily.”

(Source: Shanghai Securities Journal)

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