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Why haven't most companies seriously considered Bitcoin allocation yet?
【BitPush】Japanese Bitcoin treasury company Metaplanet CEO Simon Gerovich recently shared an interesting observation: the difference between companies that hold Bitcoin and those that do not isn’t really about the strength of their conviction.
What is the real situation? The vast majority of corporate management simply don’t take Bitcoin seriously — it’s not that they decide against it after discussion, but that it never even makes it onto the agenda.
Simon pointed out that those management teams that genuinely take Bitcoin into their asset allocation have already crossed a threshold that most companies will never pass. This threshold is: when executing long-term strategies, can they withstand years of market misunderstanding and skepticism? It’s important to note that in the early stages, the market often doesn’t understand or support such decisions, and public opinion can be very hostile. Because this hurdle is so difficult to overcome, very few companies worldwide adopt this strategy.
What does this imply? It’s not that Bitcoin itself has a problem, but that management needs to have enough strategic resolve and confidence in long-term value.