Trump Accounts App Launch Names Robinhood and BNY For Child Investing Access

TLDR

• Treasury named BNY Mellon as financial agent for Trump Accounts.
• Robinhood will provide brokerage services and support the new app.
• Trump Accounts are set to launch on July 4 for eligible children.
• Eligible children can receive a one-time $1,000 Treasury contribution.
• More than 4 million children were signed up by March 31, per the IRS.

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The Trump Accounts program has moved closer to launch after the U.S. Treasury named BNY Mellon and Robinhood as core partners. The plan gives eligible children early access to investing through tax-deferred accounts. Treasury said BNY will manage the initial accounts, while Robinhood will support brokerage services and app development.

Treasury names BNY and Robinhood for Trump Accounts rollout

The Treasury said BNY Mellon will serve as the designated financial agent for Trump Accounts. It will manage the first wave of accounts and support account operations. Robinhood will act as the initial trustee and brokerage partner.

The two firms are also working on a white-label mobile app for the program. Treasury said the platform is being built only for government use. It also said the government will keep full control over security, oversight, and performance standards.

Cant believe anyone fell for this
Robinhood, BNY to build Trump Accounts app

— Denise🇺🇲 (@Denise10231976) April 6, 2026

The program is scheduled to launch on July 4. Eligible children born between 2025 and 2028 will receive a one-time $1,000 Treasury deposit. Parents or guardians can enroll through TrumpAccounts.gov or by filing IRS Form 4547 with a 2025 tax return.

Treasury said the goal is to make account access simple for families. The app is meant to support onboarding, account viewing, and fund access. Officials also said the design will help first-time users manage accounts with ease.

Enrollment grows as Treasury prepares July funding

According to the IRS, more than 4 million children had been signed up by March 31. Of those, more than 1 million were already eligible for the Treasury’s $1,000 pilot contribution. The authentication process is expected to begin in May.

Parents, guardians, friends, and others can add up to $5,000 each year in after-tax contributions. Employers can also deposit up to $2,500 a year on a pretax basis for employees’ children. The annual cap is set to rise with inflation after 2027.

Several employers have already backed the program. BNY and other large companies had earlier pledged to match the Treasury’s $1,000 seed funding for children of U.S. employees. Philanthropic groups in some states have also pledged support for certain families.

Treasury has linked the program to financial access and savings education. The structure gives children an early entry point into long-term investing. Even so, several operating details are still pending before the full launch.

Firms outline roles as questions remain on account experience

BNY chief executive Robin Vince said, ”We are honored to be selected as financial agent for Trump Accounts.” He added that the partnership aims to expand access to financial opportunity. Robinhood also described the initiative as a way to support the next generation of investors.

Robinhood chief executive Vlad Tenev said, ”Our task is clear: to provide the next generation of Americans with a world-class, intuitive platform to jumpstart their financial future.” The company said its role will focus on technology and brokerage support. It also said the app will be built for Treasury use.

Treasury has stressed that private partners will not control the program. Officials said federal rules will govern fund protection, account standards, and compliance. That message appears aimed at easing concern over the use of outside financial firms.

Policy observers said the latest announcement offers more clarity on the structure. Still, questions remain about user support and financial guidance for new savers. For now, the Trump Accounts program is moving toward launch with BNY and Robinhood at the center of its first phase.

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