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Comcast Stock (NASDAQ:CMCSA) Slides Despite New Sports Win
Entertainment giant Comcast CMCSA -2.74% ▼ is well-known for its efforts in sports. Owning NBC Sports is certainly part of that. But there is another way for Comcast to win with sports: providing connectivity to sporting events. And despite a big new win at The Players Championship, Comcast still could not produce a win with investors today. Comcast shares were down nearly 3% in the closing minutes of Monday’s trading.
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Comcast recently noted that it was the official connectivity provider for The Players Championship at The Stadium Course at TPC Sawgrass. As part of that status, Comcast will offer Wi-Fi 7 throughout the zones expected to see the highest levels of fan traffic during the event. Further, Comcast will also provide the network infrastructure backbone that allows NBC Sports—which carries the event—to actually bring the event to viewers.
It is two separate opportunities in one for Comcast to show off. The event is regarded as “…one of golf’s most-watched events.” Thus, providing the necessary connectivity to exhibit the event and exhibiting the event itself gives Comcast extra chance to display its chops. This will not be easy, however, as the last event featured a Saturday with a single-day attendance record.
Change at the Park
Meanwhile, we heard about a change coming to the Islands of Adventure theme park, which should be seen just as soon as construction therein finishes up. One of the park’s connecting bridges has finished construction, which means that for the first time in months, guests will be able to cross from The Lost Continent to Seuss Landing without concern for construction equipment or barriers nearby.
This is nowhere near the event that a new ride might be, but ease of access and simplicity of travel make for better experiences overall. This helps improve the likelihood that customers will return. Given that the bridge needed refurbishing anyway due to sheer foot traffic volumes over it, that makes it clear why the repairs were so vital, if so understated, in the first place.
Is Comcast Stock a Good Buy Right Now?
Turning to Wall Street, analysts have a Hold consensus rating on CMCSA stock based on five Buys, 10 Holds and three Sells assigned in the past three months, as indicated by the graphic below. After a 14.05% loss in its share price over the past year, the average CMCSA price target of $32.45 per share implies 4.58% upside potential.
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