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Social media platform policy sudden change, the InfoFi track faces a turning point. Last night, platform product lead Nikita Bier announced new API management rules, which have a significant impact on this emerging sector.
The root of the problem lies in: many InfoFi applications designed reward mechanisms to attract users—users can earn rewards by posting content on the platform. While the original intention was good, in practice, a large number of low-quality posts and comments generated by AI flooded the platform ecosystem, severely damaging the user experience.
The policy response was straightforward—these applications' API access permissions were completely disabled. Once the news broke, the comment section reacted enthusiastically, with many users applauding. Although this move dealt a blow to some projects, it also highlights that Web3 applications need to think more carefully about their business models. Quality and sustainable development are ultimately more important than short-term stimulation.