My name is Anna, and I create digital art. Over the years, I’ve experienced quite a few setbacks on various social platforms—once my work gains popularity, the platform’s algorithm adjustments follow, causing a sudden drop in traffic overnight; what’s even more frustrating is that some platforms shut down without warning, and my content library accumulated over many years disappears completely.

Starting last year, I changed my strategy. I upload the source files and high-resolution images of each piece to Walrus Protocol, establishing my own operational rules:

Thumbnails are freely displayed on social media as free traffic entry points. Want the high-resolution wallpaper files? Pay $5, and the money goes directly into my wallet. For commercial licensing, you need to contact me separately, and we’ll sign an agreement face-to-face.

The most important thing is that this entire process runs automatically through smart contracts, with no third-party platform taking a cut or controlling it. My relationship with each fan and customer becomes direct and lasting.

In a way, this is the first time I truly feel that my creativity belongs to me. The data is on the chain, transactions are transparent and verifiable, and no one can delete it at will. How should I put it—this sense of freedom is almost unreal.