The evolution of the on-chain MEME launch platform landscape: new players rising to challenge the leading position.

On-chain MEME Token Launch Platform Analysis

The on-chain MEME Token launch platform is a decentralized platform built on the blockchain, designed to simplify the creation process of MEME Tokens. These platforms provide tools for token creation, presale management, and liquidity provision on decentralized exchanges, ensuring transparency and accessibility for users.

Functionality of the Launch Platform

The structural advantages of the launch platform are highly aligned with the characteristics of the MEME Token. In particular, their ability to rapidly establish and mobilize communities complements the typical high community reliance of MEME projects. Therefore, launch platforms focused on MEME have gained greater appeal compared to other types of token issuance platforms.

MEME Launch Platform Development Record

The emergence and maturation of the MEME launch platform

The emergence of on-chain MEME launch platforms has reshaped the early token distribution model, enabling the rapid and permissionless creation of MEME tokens. Unlike traditional platforms that focus on initial decentralized offerings, these launch platforms prioritize speed, simplicity, and viral distribution over due diligence or investor protection.

Since mid-2024, a certain platform has gained significant attention, despite other competitors only holding a small market share. The platform's MEME Token issuance surged, reaching an unprecedented peak by the end of 2024, and remained active into early 2025.

MEME rises as a new competitor in the platform.

By late April 2025, the competitive landscape of the on-chain MEME launch platform began to change. New entrants quickly gained attention. These platforms collectively eroded the dominance of previously leading platforms.

According to data analysis, the market share of the leading platform fell to a historical low of 56% on May 12, 2025. Its Token graduation rate dropped to only 0.82%, far below that of emerging competitors. The graduation rates of other emerging platforms are significantly higher, at 4.41% and 1.45%, respectively.

!7372775

MEME Token drives May on-chain activity rebound

In the past 30 days, the total market capitalization of MEME tokens has increased by 47%, and trading volume has surged by 160%. The growing activity on the MEME launch platform has ignited speculative sentiment and driven increased participation from retail users. As of May 20, 2025, on-chain trading volume has grown by 17.3% compared to the beginning of this month, with the MEME sector being regarded as a major contributor to this growth.

!7372776

Top Projects

a leading platform

The platform has positioned itself as the largest MEME launch platform on Solana, taking full advantage of Solana's low fees and fast transaction speeds. Since its launch, the platform has facilitated the creation of over 8 million Tokens in just 13 months.

As a leading platform in the field, it has pioneered an integrated mechanism that combines Token issuance with automatic liquidity migration to decentralized exchanges. Through a simplified user interface, users can deploy new tokens by simply uploading the name, symbol, and image.

The platform adopts a supply-demand driven joint curve pricing model and does not include a pre-sale phase, effectively reducing early arbitrage risks. Once the market value of the Token reaches $69,000, the Token will automatically list on the trading platform and inject $12,000 of initial liquidity. The corresponding LP Token will then be permanently destroyed to ensure fairness and irreversibility. Developers will also receive a reward of 0.5 SOL upon graduation.

On March 21, the platform announced the launch of its native AMM DEX. After this update, the liquidity of the tokens graduating from the platform will be redirected to the new trading platform.

!7372777

a competing platform

The platform adopts a mechanism that is roughly similar to the aforementioned platform, utilizing an automated joint curve model for Token issuance and pricing. As a Token launch platform, its core issuance process has not introduced fundamentally new features.

Its main competitive advantage lies in its modular architecture, which supports seamless third-party integration and highly customizable issuance configurations, providing flexibility for developers seeking tailored token issuance solutions.

The platform offers two different modes:

  1. Quick Mode: Designed for standardization and rapid issuance, this mode allows users to launch tokens with minimal configuration, catering to casual or first-time creators.

  2. Custom Mode: Supports custom parameters, including total Token supply, the proportion of Tokens allocated to the joint curve, and Token lock settings. It is worth noting that in this mode, developers are entitled to 10% of LP trading fees upon Token graduation, providing a stronger incentive for creating high-quality projects.

!7372778

a social-driven platform

This platform is a SocialFi platform focused on the issuance of celebrity tokens. Since its launch, the platform has facilitated the issuance of over 24,000 tokens, with a daily issuance peak close to 5,000, and a maximum market share reaching 13.6%.

The platform adopts a social-driven issuance model, allowing users to deploy tokens on the blockchain simply by posting tweets in a specific format on social media. The entire process is executed automatically through backend services.

The platform adopts a dynamic joint curve model, with initially high transaction fees aimed at preventing bot sniping. As trading volume increases, the fees gradually decrease and stabilize at 2%. This mechanism promotes fair market participation and alleviates early manipulation.

Once the Token's market value exceeds $100,000, it will be automatically listed on the trading platform. Developers are incentivized by sharing 1% of the total transaction fee (2%).

!7372779

a certain dispute platform

The platform integrates the core mechanisms of other platforms and offers two issuance methods: creating tokens directly through the platform, or triggering on-chain deployment by posting tweets in a specific format on social media.

The platform's native Token is the foundation of its incentive system. Creators of active Tokens receive airdrops daily, while holders receive rewards proportionate to their Token holdings, encouraging long-term participation. Additionally, users who stake the native Token can participate in daily airdrops and share 60% of the platform's transaction fee revenue, thereby establishing a multi-tiered reward structure.

However, the platform is currently facing a trust crisis due to controversial statements made by its founder, resulting in a 56% decrease in daily active users and a 90% sharp decline in Token issuance.

!7372780

Platform Comparison

Although a leading platform remains the dominant player in the MEME launch platform sector, among new entrants, a certain social-driven platform has a relative competitive advantage.

  • The profit-sharing mechanism for creators introduced by the leading platform partially offsets the costs associated with Token issuance and migration, providing stronger incentives for creators.

  • The low issuance fees and low graduation standards of a certain competing platform may lower the entry barrier, resulting in an influx of low-quality projects. In the absence of core innovation, the platform may face challenges in maintaining long-term growth and competitiveness.

  • The social-driven platform is built on a new Token launch mechanism, introducing dynamic joint curves to prevent early bot buyouts while setting higher graduation thresholds. These measures enhance user protection.

  • The controversial platform offers a highly integrated platform design, and its Token distribution model is attractive in the short term. However, the platform's performance is closely related to the price performance of its native Token, which increases the risk exposure of internal trading and community trust erosion.

!7372781

Conclusion

To achieve long-term viability, a MEME launch platform must be built on a strong core mechanism or technological innovation that can effectively address current market challenges. Leading platforms remain the frontrunners in the MEME launch platform space, while social-driven platforms are showing robust growth momentum and have the potential to gain more market share in the long run.

Key Challenges Faced by the MEME Token Launch Platform

Currently, the MEME launch platform faces two fundamental challenges:

  1. User protection mechanisms: The platform must mitigate user losses by addressing project quality and trading fairness. This requires the implementation of a robust project screening mechanism, such as team background verification, smart contract audits, and reputation scoring systems, to filter out fraudulent or low-quality projects. Additionally, anti-bot mechanisms like address whitelisting, KYC procedures, and trading rate limits are crucial to ensuring fair access and preventing manipulation during initial token sales.

  2. Multi-chain deployment capability: Most platforms are still limited to a single blockchain, which restricts scalability and user coverage. Expanding to a multi-chain architecture can achieve broader accessibility and cost optimization, but it also brings technical barriers such as cross-chain security, data consistency, and fragmented user experience. Solutions include integrating cross-chain protocols and adopting modular blockchain frameworks while ensuring unified wallet support and a seamless interface. Effective multi-chain expansion is crucial for the long-term growth of the MEME Token ecosystem.

Looking to the future, those MEME launch platforms that can address the core challenges mentioned above or introduce innovative mechanisms to reshape user and developer incentives may stand out in the evolving on-chain launch landscape and become noteworthy participants.

!7372782

MEME-0.26%
View Original
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
  • Reward
  • 5
  • Repost
  • Share
Comment
0/400
RegenRestorervip
· 09-06 23:36
It's the same old rehash again, who are we playing people for suckers this time?
View OriginalReply0
MemeCuratorvip
· 09-04 02:53
I will be trading meme coins all day, hehe.
View OriginalReply0
RektRecordervip
· 09-04 02:53
Want to make a profit, hurry up and enter a position.
View OriginalReply0
PumpBeforeRugvip
· 09-04 02:51
Here we go again, Be Played for Suckers.
View OriginalReply0
UncommonNPCvip
· 09-04 02:25
Another opportunity to Be Played for Suckers
View OriginalReply0
Trade Crypto Anywhere Anytime
qrCode
Scan to download Gate App
Community
English
  • 简体中文
  • English
  • Tiếng Việt
  • 繁體中文
  • Español
  • Русский
  • Français (Afrique)
  • Português (Portugal)
  • Bahasa Indonesia
  • 日本語
  • بالعربية
  • Українська
  • Português (Brasil)