Italian luxury car manufacturer launches token issuance plan.

Italian high-end car manufacturer Mazzanti Automobili recently announced the launch of a securitized token issuance (STO) on a regulated digital market. This financing plan aims to raise approximately $1.2 million to develop a special edition of its supercar Evantra Millecavalli R.

According to the latest announcement, investors can participate in this STO by purchasing MZZ Tokens, priced at 1 Euro each. These tokens will be issued through the security tokenization platform on the Bitcoin sidechain Liquid and have been directly integrated with the digital market.

As an incentive, Mazzanti promises to allocate half of the sales revenue from the Evantra special edition to MZZ Token holders. This issuance is mainly aimed at investors from certain European countries, with a minimum investment threshold of 50 euros.

It is worth noting that Mazzanti has also announced that it will accept Bitcoin as a payment method for purchasing all versions of the Evantra sports car starting today. This decision follows a previous announcement by a well-known electric vehicle manufacturer to accept Bitcoin for car purchases.

This latest development in the digital asset space indicates that the traditional automotive industry is gradually embracing cryptocurrencies and blockchain technology. As more luxury brands enter this field, we may see more innovative financing models and payment options emerge in the high-end automotive market.